Introducing

Phone 2050

Nothing to hold. Everything to feel.
Learn more Reserve
9:41
Thursday 11 November
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Simplicity is the
ultimate innovation.

For decades we added more. More buttons, more apps, more screens. Phone 2050 takes it all away. A single pane of sapphire glass, 2.1 millimetres thin, that becomes whatever you need the moment you need it.

Design is not how it looks.
It is how it disappears.
The philosophy behind 2050
Light Field Display

Images that float
above the glass.

A holographic display projects true depth with no glasses and no headset. Photos step out of the screen. Maps rise into mountains.

Solar Glass
30

days on a single charge. The entire surface quietly drinks in light.

Neural Silicon
N9

A chip that learns you, privately, and never leaves your hand.

Intelligence

It already knows
what you meant.

No apps to open. No menus to search. Simply say, gesture or think of what you want, and it is there. All processed on device, all yours.

Camera

A camera you
cannot see.

Sensors woven invisibly through the glass capture full volumetric memories you can walk around later.

Materials

Made from the
past. Built for ever.

One hundred per cent recycled materials. Self-healing glass. Designed to be the last phone you will ever need.

0
millimetres thin
0
lighter than a letter
0
battery life
0
recycled

Light, in five finishes.

Choose the colour of the glow that lives inside the glass.

2050
Nebula
And there is just

one more thing.

When you set it down, Phone 2050 does not simply sleep. It becomes clear glass, completely transparent, so that the only thing left on the table is the world around you.

The most advanced phone ever imagined is the one that knows when to disappear.

The future is closer
than it appears.

Reservations open 1 January 2050.

Join the waiting list